The Studio

Some watches begin long before they are made.

With a material. With a dial. Or simply with an idea.

The watches shown here were created once and never as part of a collection. Each piece has already found its owner.

If you are considering something particular, you are welcome to write. Many of the most interesting watches begin exactly that way.

A short note is enough. I read every message personally and respond myself.

Auction Piece — Time to Give

Auction Piece — Time to Give

Part of 'Time to Give' — a charity auction devoted entirely to Nordic watchmaking, organised by Stockholm Time. A gold sunburst outer dial, deep black centre, small seconds at six, on a hand-stitched yellow leather strap. Every bid goes directly to the Jonte Foundation's work supporting families in need. No buyer's commission. One watch. One chance.

Dial Study — Okapi Two-Tone

Dial Study — Okapi Two-Tone

A split-tone dial in amber and burnt orange — champagne sunburst upper field, deep amber lower, small seconds at six. The Okapi cushion case in brushed steel on a hand-stitched brown leather strap. An exploration of tonal contrast within a single colour family.

Dial Study — Betsy Ross

Dial Study — Betsy Ross

Thirteen stars on a deep-blue guilloché centre. One for each original colony. Developed in 2026 — the year the United States marks 250 years of independence — as a quiet acknowledgement of a founding moment, not a souvenir of it.

Dial Study — Pink Guilloché

Dial Study — Pink Guilloché

Exploration in contrast — a salmon-rose guilloché dial paired with heat-blued hands and a dark DLC case.

Material Study — Tantalum

Material Study — Tantalum

Tantalum case. Multi-layer guilloché dial — copper damier centre, blued wave engine-turning, silver chapter ring with Roman numerals. Small seconds at six, powered by the LJP7380. One of the rarest case materials in watchmaking, chosen for how it ages.

Material Study — Lumos

Material Study — Lumos

An exploration of lumicast as dial material — not as an accent, but as the dial itself. In darkness, the entire surface becomes light. Developed to understand what a watch looks like when lume is the design decision, not the detail.

Dial Study — Triomphe Ceramic

Dial Study — Triomphe Ceramic

The Triomphe case in white ceramic — a departure from steel. Orange guilloché dial in Carreau Tissé, silver chapter ring with Roman numerals, paired with a bespoke sky-blue FKM rubber strap. A study in how far the Triomphe platform can stretch without losing itself.

Complication Study — Rymd GMT

Complication Study — Rymd GMT

The first GMT complication explored under the Pedral name. A world map dial beneath a 24-hour inner bezel — two time zones, one glance. Introducing the new tonneau case in full brushed steel.

Dial Study — Zaire

Dial Study — Zaire

A flag rendered in sunburst. Emerald green outer dial, gold centre, a red small seconds at six — three colours that carry the weight of a nation's history. Heritage as a design language, not decoration.

Dial Study — University Blue

Dial Study — University Blue

Built for a client who wanted to carry his daughter's university colours on his wrist. Royal blue sunburst dial, orange small seconds — her colours, his watch. A commission where the brief was pride.

Prototype Study — Okapi Genesis

Prototype Study — Okapi Genesis

The design that bridged the first Okapi and what followed. A deep emerald green sunburst dial with small seconds at six — the original cushion case carrying the language of a new generation. The transition, not the arrival.

If something here stayed with you, that is usually where it begins.

Not every enquiry becomes a watch. But every watch began as one.

Begin a Commission

I respond to every message personally.